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2012 Summer Olympic Games, officially the Games of the XXX Olympiad, will take place in London, England from 27 July to 12 August 2012.

London was selected as the host city on 6 July 2005 during the 117th International Olympic Committee session in Singapore, defeating Madrid, Moscow, New York City and Paris. London will become the first city to officially host the modern Olympic Games three times, having previously done so in 1908 and in 1948.

2012 Summer Olympic Games in London

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Olympic Games London 2012
The 2012 Summer Olympic Games will be the tenth Olympic Games (counting both Summer and Winter Games) where Panasonic's digital technologies will be used as the official recording format, dating since the Barcelona 1992 Olympic Games. Panasonic announced that DVCPRO HD will be the official recording format for capturing the Olympic Games.

Olympic Broadcasting Services London (OBSL), the Host Broadcaster, will use P2 HD series equipment to support the live TV broadcast of the competition. The cameras that will be used are the AG-HPX250, the company’s first P2 HD handheld camcorder with AVC-Intra recording and two new AVCCAM HD handheld camcorders, the AG-AC160 and AG-AC130, with Full HD imagers and a new, wider 21X HD zoom lens.
The 2012 Summer Olympic Games will see various TV broadcasters, with Olympic Broadcasting Services (OBS) the Host broadcasting organisation for globe TV broadcasting.

The home broadcaster will be the BBC, who will broadcast all of the 5.000 hours of competition through various channels.

NBC retained the rights in the United States, where they paid 32% higher than the 2008 edition broadcasting fee to International Olympic Committee (IOC), which is USD$1.181 billion compared to 2008's US$894 million. USA Today indicated that the broadcasting fee for the Olympic Games increased almost 100% over the past four decades.

In Australia, Nine Network and Foxtel held the rights to broadcast the event, ended Seven Network's streak of five straight Olympic TV broadcast since Barcelona 1992.

Two major cable TV networks, ESPN and Eurosport, will broadcast the Olympic Games in Asia, South America and Europe. As usual, Eurosport will broadcast the Games throughout the continent of Europe, while ESPN feeds nine countries in South America and 22 countries in Asia.

Several TV broadcasters already confirmed they will broadcast in 3D. NBC announced they will partner with YouTube to provide the live stream of the events.
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